KPI - More than reporting... we provide Smarter Solutions ®

When you are asked, “How’s our current marketing campaign performing?” 

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Forrest Breyfogle III

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Effective KPI management of an organization’s Key Performance Indicators is critical; however, there are issues with traditional metric reporting and its accompanying goal-setting practices. KPI metrics reporting is an elephant in the room problem where organizations can waste much time and resources that unnecessarily cost a lot of money and lead to much frustration.

KPI management should lead to the best actions or non-actions in an organization, but more often than not, this does not occur. This document describes commonplace issues with KPI management practices and how to resolve these issues with an alternative 30,000-foot-level KPI management reporting methodology.

Want to know more?

The Article "Driving Better Solutions" describes how to overcome this commonplace problem.